Estate agents, also known as real estate agents, are often the subject of disdain and mistrust in England. Let's take a look at why that is...

First, estate agents are seen as being motivated primarily by profit. They are paid commission for the properties they sell, which can lead to them pushing properties that may not be in the best interest of their clients. This can create a conflict of interest and can make it difficult for buyers and sellers to trust the advice they receive from estate agents.

Second, estate agents are often seen as being dishonest and untrustworthy. There have been many instances of estate agents exaggerating the value of properties or hiding defects in order to make a sale. This has led to a general perception that estate agents cannot be trusted.

Third, estate agents are often seen as being pushy and aggressive. They may use high-pressure sales tactics, such as calling or emailing multiple times a day, in order to make a sale. This can be off-putting to potential buyers and sellers, and can make it difficult to build a positive relationship with an estate agent.

Finally, estate agents are often seen as being unnecessary middlemen in the property buying and selling process. With the advancement of technology, many people are now able to find and purchase properties without the need for an estate agent, which can make the process more efficient and cost-effective.

In conclusion, England dislikes estate agents because of their profit-motivated approach, perceived dishonesty, aggressive sales tactics and being seen as unnecessary middlemen in the property buying and selling process.

And we don't blame you! Yes, this is what the English public view as 'estate agency'. Pushy sale tactics, dishonesty and sometimes just plain lack of knowledge about the property market. And that's exactly why we started Avocado Property. We saw everything that was wrong about the industry and decided to fix it. Some would say we took the Estate agency handbook and set it a light!

Interested in knowing more about how we're changing the industry and slowly but surely winning over the English public? Click here

No leaflets, no BS and no suits. Just passionate people in pink hoodies, looking to shake things up.